Responsive eCommerce design that improves customer experience and drives sales

Ted Baker, the UK's favourite fashion retailer, is growing domestically and internationally at a rapid pace. They needed a complete design and user-experience overhaul of their eCommerce platform to merchandise and sell better, all delivered in Ted's signature quirky brand style.



of online sales over a year since the launch.


of growth for the online sales compared to the same time last year.


colour schemes adapted to each season delivered in a very flexible design toolkit.