F. Banking, the first Brazilian bank on Facebook.

In 2012, Facebook was already populated by millions of Brazilians who spent hours interacting in this social environment. Bradesco was the first Brazilian bank to join Facebook. So, why not become the first bank to allow transactions through Facebook?


Results

240k

people already accessed their accounts through F. Banking.

+200k

spontaneous mentions of the brand in the social media.

300%

of growth in the number of fans in Bradesco fan page.

+1M

accesses.